Customer effort in simply buying (utilities)

Posted by: Peter Massey | 28.10.2010

Having decided to churn my electricity supplier, it’s taken me all week to get round to it. Interestingly although I told my existing supplier I would now churn they have done nothing about it.

Given we have several utilities as clients I wanted to be fair so I asked around and no one recommended their supplier except one. And in fairness that was for boiler maintenance.

So I went to their site without looking at competition. Checked out that I didn’t want to a solar panel on my roof despite it being free but I could get a smart meter. So I started to sign up without looking at competition.

The process felt simple. The first uh oh was when I got asked for a second password which had different rules to the first one I had been asked for. It had to include 2 numbers. Well I have enough passwords to remember and none of them involve more than 1 number. So I stopped and went for lunch.

Will be looking at other sites this afternoon

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9.12.2010 18:54

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